I’m a journalist and editor with more than a decade of experience across news, features and production.
I specialise in reported features, with a particular focus on social issues and business, and I love writing long-form and profiles. After spending the early years of my career writing about the business side of beauty, I’ve since covered topics ranging from regenerative agriculture to tampon startups, making festivals more sustainable to the intricacies of the fast fashion business model.
I have a background in print magazines, including a year as editor of Positive News and a stint as managing editor of Courier magazine. I’ve also have worked on the subbing and production desks of titles such as Elle as well as digital publications including Emerald Street and Mr Hyde (the now-folded email brands from Stylist Group)Hi. I’m Lucy. I bring brands to life with words. I'm a creative content editor and copywriter, and
I'm skillled at telling stories that engage an audience.
I spent 10 years working as a journalist. That means I know how to get to the heart of a story and
I always write with the reader in mind.
I can do:
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Editorial-style brand content
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Content strategy
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Thought leadership
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Tone-of-voice direction and editorial identity
Take a look at my work and if you're interested in speaking to me about a project or a creative content position, get in touch.
Contact: lucy@lucymdouglas.co.uk
Twitter: @lucydougtweets